Tom Brady-backed Faith of Sports activities raises US$50m in Sequence B funding

US sports activities media manufacturing agency, Faith of Sports activities (ROS), has secured US$50 million in a Sequence B funding spherical led by Shamrock Capital.

The media home, which was based by Nationwide Soccer League (NFL) legends Tom Brady and Michael Strahan together with entrepreneur Gotham Chopra, was additionally introduced in. Elysian Park Ventures and Cerro Capital.

The cash will go towards the event of latest proprietary content material, scaling rose Rising the corporate’s roster of producer networks and international partnerships,

As well as, the brand new assist will assist create the ROS non-fiction studio division, in addition to broaden the array of content material codecs, classes, genres and markets lined globally by the manufacturing home. This would come with ventures exterior of sports activities in areas resembling leisure, enterprise and music.

“The faith of sport has grown at a tempo we may solely have dreamed of 5 years in the past,” Brady stated.

“Now we have a few of the most proficient folks within the business, who all share a standard ardour for sports activities storytelling that has an affect on tradition and audiences throughout the globe. I’m so honored and proud to be a part of this staff, Which is discovering methods to push the envelope and rewrite the standard view of content material that’s thought-provoking, significant and entertaining.

“I sit up for the long run in Faith of Sport as we proceed to broaden our slate and pursue extra collaborative initiatives with new companions.”

ROS Chief Government Amit Sankaran stated: “Now we have seen a rising demand for sports activities storytelling within the media avenues, a requirement that Faith of Sports activities continues to fulfill, however we’re poised to broaden into new territories and solidify ourselves as an all-encompassing media powerhouse. and are curious.

“We’re excited to broaden our mission to a big extent whereas enabling our expertise companions to inform extra detailed variations of their story.”

Based in 2016, ROS expanded its content material providing final 12 months by shifting into feature-length manufacturing and just lately agreed to start a sequence of partnerships with Autograph, certainly one of Brady’s ventures. . Non-fungible tokens (NFTs).

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